In my late 20s, I followed a calling and, within a few years, built what became the most successful personal coaching practice in the UK (with a consistent mid-six-figure turnover), working exclusively one-to-one with some truly remarkable people.

I’ve also mentored many coaches in the UK and beyond — across the US, the Netherlands, Switzerland, France, Greece, Hong Kong, Ghana and Bahrain.

Here are the top 10 reasons coaches (from complete beginners to those already earning six figures) come to me for mentorship:

1. I don’t teach theory; I teach what works in the real world.

2. They want commercial results, not just clarity and confidence.

3. I show them how to stop sounding like every other coach and stand out.

4. I teach them how to run a proper practice, not just have a hobby that pays a little.

5. I elevate them to the next level, whether they're just starting up or already doing well.

6. They learn how to get better clients, charge more, and deliver work that truly changes lives.

7. I challenge them harder than anyone else, because I care more about their growth than their comfort.

8. I’ve built a business most coaches dream of, without selling my soul or pretending to be someone I’m not.

9. I don’t just help them become better coaches; I show them how to become the kind of coaches people want to hire.

10. Because they know, or at least sense, that coaching qualifications have nothing to do with the ability to make money. (Side note: clients don’t care whether we have qualifications.)

Learning from someone like me versus someone who only teaches coaches how to make money is like learning business from a seasoned entrepreneur versus a business school professor who’s never built a business.

Two of my former mentees created six-figure practices in their first year. One doubled their six-figure practice, while another quadrupled it. 14 of them share their results here.

Request a consultation to explore how we could work together.

If you're not quite there yet, you can find out more here.

My mentors have included Steve Hardison (recently retired) and Daniel Priestley, with whom I’ve built strong, lasting relationships.